Oway Products
Oway (Organic Way) is an Italian haircare and lifestyle brand that blends biodynamic farming with high-performance formulas. Focused on purity and sustainability, Oway uses natural ingredients grown on its own farms and packages everything in glass and aluminum to reduce waste. With a luxe, earthy vibe, it offers a holistic approach to beauty that’s good for your hair and the planet.
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post plastic
'Breaking single-use plastic habits means ditching the single-use mindset and investing in the future: reusing, giving new value to your objects and rethinking their destiny.'
Packaging
To eliminate the superfluous: using glass bottles and aluminium tubes means wrapping in a safe, protective and resistant way, without the need for additional packaging.
DailyACT
Hair that is frequently washed needs to be subjected to a ritual that unites delicate cleansing, hydration and invigoring with protection from oxidating, mechanical and thermal stresses tied to styling.
About Oway
Experience haircare powered by nature—pure ingredients, sustainable packaging, and professional results with Oway.
